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International Justice Mission: Photograph of a crying child

IJM Deutschland

On the dark side
One organisation, one goal, one message: Stop slavery!

To position IJM Deutschland even more strongly as the “anti-slavery organisation”, all previous core messages were focused on a single theme and made the central theme of the 2017 campaign. “Stop Slavery” is the striking slogan, accompanied by a shocking statistic: over 40 million people worldwide are living in slavery. The visual concept depicts their existence in the shadows of society.

  • Our mission
  • Brand and communication strategy
  • campaign
  • Corporate identity
  • Text and imagery
  • Photography and film
  • Illustration
  • Print media
International Justice Mission Brand Strategy Advertisement On the Dark Side
International Justice Mission Brand Strategy: The Dark Side Advertisement
Stop Slavery International Justice Mission brand communication
Stop Slavery: Animation of a child looking up sadly from below
International Justice Mission leaflet
International Justice Mission Brand Communication Leaflet
Brand Communication: International Justice Mission – Inside
International Justice Mission Puzzle Game
International Justice Mission Corporate Design Mock-up
An overview of International Justice Mission corporate design cards
International Justice Mission Corporate Identity Card
Background: International Justice Mission

IJM Deutschland e.V. is the German branch of the international human rights organisation International Justice Mission. It works worldwide to combat lawlessness and the enslavement of poor people.

ijm-deutschland.de

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+49 7181 60675-0
info@j-k.de